While we couldn’t promise that winning a lot of money would change your life, we couldn’t help capitalizing on how much FUN it is to dream about it. Whether scratching off a ticket with a lucky coin (or your scratcher of choice), dreaming of a gameshow-like prize or just loving a raffle the way only a Minnesotan can, the Lottery never lacked excitement. For these campaigns, sales for the Million Dollar Raffle sold out in record time and also boosted sales of “scratchers” by an eye-popping percentage.
