Boston Scientific
Salespeople are a notoriously motivated bunch. But, sometimes a little incentive doesn’t hurt. Nearing their year-end, one final push was needed to inspire them all toward their sales goals. Why not a Mediterranean cruise? Yes, please.
First, a luxe coaster set was created, detailing all the exciting ports of call while hinting at the relaxing vacation to come. Then, it was mailed to reps’ homes, where their partners could apply the ultimate motivation.
